I just finished a nutrition consultation with one of our clients. As we were talking she asked if I had seen a new commercial on TV about high fructose corn syrup. A little confused, I told her no. You can click on the link below to see it. But I'll warn you, it's bogus. Hopefully it won't make you as mad as I was when I saw it.
http://www.youtube.com/watch?v=KVsgXPt564Q&feature=related
The guy's pleasant looking girlfriend sets him straight about a popsicle loaded with high fructose corn syrup. "It's made from corn", "has the same amount of calories as sugar and honey", and "fine in moderation".
This is a flat out lie! And it is totally deceiving to YOU - the consumer.
Lies and deception. Can't we leave that for the politicians?
Ok, yes, high fructose corn syrup has the same amount of calories and as it's name says, it's made from corn. But according to the Corn Refiners Association website, the party responsible for this commercial, it's also highly processed in order to reach it's state.
But what about it's affect in the body? What about the incidence of diabetes and obesity rising in relation to high fructose corn syrup usage? Does the nice, soft spoken girlfriend say anything about that to her boyfriend?
Of course not! Because that wouldn't make you feel warm and fuzzy about buying and consuming highly processed foods and drinks. And if you don't feel ok about consuming those products then those that put this bogus commercial on air won't make their big, hefty profits.
If you read the frontpage article in the current Richly Rewarding Newsletter, "Regular AND Diet Soda Drinkers Beware", you know just how bad high fructose corn syrup is. (If you aren't a subscriber you can subscribe here for f.r.e.e or email me your mailing address with 'RRL' in the subject line and I'll mail you a copy of the current issue.
The simple fact is the body metabolizes high fructose corn syrup to body fat at alarming speeds. Glucose, aka table sugar, can be used for energy OR storage. High fructose corn syrup bypasses energy usage and goes straight to fat storage.
It fires me up to see the public being lied to and deceived. And more importantly, the outcome being harmful.
Any legitimate health expert would suggest to you to reduce your usage of high fructose corn syrup. The Corn Refiners Association touts it's natural label given by the FDA yet fails to mention that most of the products that use it as a sweetener are highly processed with additives, dyes, and other artificial junk.
When watching TV don't buy into this bogus notion of high fructose corn syrup being the same as sugar and ok in moderation. It's not.
If you have any questions regarding high fructose corn syrup please email them to me. Depending how alarming this is to you, I'll send a follow up email or include it in a future newsletter.
To your health,
Tim
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